What clients said before using us:
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We always had to rewrite the copy, |
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so we might as well do it ourselves |
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We were paying high prices and |
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had to do it ourselves anyway |
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Our business is unique nobody else understands it |
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We're slow, so no marketing money is available |
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We're busy, so we don't need to advertise |
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We were nickel-and-dimed |
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Marketing was a black hole with no measurable return |
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No marketing is better than |
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expensive marketing that doesn't work |
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What clients say after using us:
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I didn't think anybody could write our copy |
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We no longer need to re-write copy, |
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and edits are rarely required. |
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We improved our results per dollar |
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while reducing our involvement. |
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They researched our competitors thoroughly |
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before recommending anything. |
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We went through a different ad agency about once a year |
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until we started using Rapp back in '88. |
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Rich Rapp attends some of our trade shows and helps |
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to staff our booth. He knows that much about our equipment. |
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They're not the cheapest in absolute terms, |
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but they are in terms of return on investment. |
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They don't just execute tasks, they integrate programs |
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that pay back consistently. |
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